Eye World http://www.eyeworld.ie At the Forefront of Vision Mon, 07 May 2012 09:00:20 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 The Rise Of Guess http://www.eyeworld.ie/the-rise-of-guess?utm_source=rss&utm_medium=rss&utm_campaign=the-rise-of-guess http://www.eyeworld.ie/the-rise-of-guess#comments Mon, 07 May 2012 09:00:20 +0000 Louise http://www.eyeworld.ie/?p=894 Guess is a relatively young company in comparison to the rest, it was founded in California in 1981 by Maurice and Paul Marciano who are of French origin. Jeans are the main foundation to the Guess company and they redefined denim with notorious ad campaigns. One of their initial designs was a stonewashed, slim-fitting jean, [...]]]> Guess sunglasses

Guess sunglasses

Guess is a relatively young company in comparison to the rest, it was founded in California in 1981 by Maurice and Paul Marciano who are of French origin. Jeans are the main foundation to the Guess company and they redefined denim with notorious ad campaigns. One of their initial designs was a stonewashed, slim-fitting jean, the 3-zip Marilyn. Bloomingdale’s was the first department store to take on the brand by ordering two dozen pairs of jeans on a trial basis. They disappeared from the shelves in just hours. This was the beginning of a long success story.

Guess created ground breaking advertising campaigns featuring models previously unknown in the industry, and turned them into superstars overnight. Models such as Claudia Schiffer, Carrè Otis, Eva Herzigova, Carla Bruni, and Naomi Campbell launched their careers in the original Guess campaigns. Directed by the keen eye of Paul Marciano the Guess brand was brought to life from the deserts of the American West to the beaches of Rio and the streets of Paris.

The Marcianos vision moved the brand into new frontiers and because of that Guess is today a global lifestyle brand with a full range of apparel and accessories (including glasses and sunglasses), 19 licensing partners and 1,210 stores in over 80 countries.

]]> http://www.eyeworld.ie/the-rise-of-guess/feed 0 Glasses Make a Defendant Look Less Like a Criminal http://www.eyeworld.ie/glasses-make-a-defendant-look-less-like-a-criminal?utm_source=rss&utm_medium=rss&utm_campaign=glasses-make-a-defendant-look-less-like-a-criminal http://www.eyeworld.ie/glasses-make-a-defendant-look-less-like-a-criminal#comments Mon, 30 Apr 2012 10:00:50 +0000 Louise http://www.eyeworld.ie/?p=888 A study has proven that if male African American defendants wear glasses during their court appearance they look less like a criminal! Perception is everything in the court room.

This study published in the American Journal of Forensic Psychology, asked students to judge a fabricated case. The students concluded that African American defendants [...]]]> UCLA

UCLA

A study has proven that if male African American defendants wear glasses during their court appearance they look less like a criminal! Perception is everything in the court room.

This study published in the American Journal of Forensic Psychology, asked students to judge a fabricated case. The students concluded that African American defendants wearing glasses were considered more intelligent, more honest and less threatening than those without; white defendants with glasses were not found to have the same impact.

Wearing glasses is becoming a calculated strategy in the court room, helping paint a more scholarly and innocent picture of their clients. However, the eyeglasses trend doesn’t work for everyone.

Take Our Poll ]]> http://www.eyeworld.ie/glasses-make-a-defendant-look-less-like-a-criminal/feed 0 The Rise of Gucci http://www.eyeworld.ie/the-rise-of-gucci?utm_source=rss&utm_medium=rss&utm_campaign=the-rise-of-gucci http://www.eyeworld.ie/the-rise-of-gucci#comments Mon, 23 Apr 2012 09:00:49 +0000 Louise http://www.eyeworld.ie/?p=884 In 1921, Guccio Gucci opened a leather goods company and small luggage store in his native town of Florence, Italy. Gucci was inspired by London and it’s refined English nobility while working in the Savoy hotel. Upon returning to Italy he set out to mix this English nobility style with his native Italy style and [...]]]> Gucci Spring Summer 2012

Gucci Spring Summer 2012

In 1921, Guccio Gucci opened a leather goods company and small luggage store in his native town of Florence, Italy. Gucci was inspired by London and it’s refined English nobility while working in the Savoy hotel. Upon returning to Italy he set out to mix this English nobility style with his native Italy style and within a few years the label enjoyed international success.

During the Fascist dictatorship in Italy Gucci began to experiment with different luxury materials, one of which was cane. They burnished the cane to create the handle of the new iconic Bamboo bag, a favourite of royalty and celebrities alike, the bag remains a huge favourite today.

In 1953 Guccio Gucci passed away leaving the company in the capable hands of his sons Aldo, Vasco, Ugo and Rodolfo. The 50′s also saw the company expand it’s stores to Milan and New York.

In the 1960′s Gucci designed the famous interlocking double G logo which is one of Gucci’s most recognisable logo’s. Gucci continued its expansion abroad with stores opening in London, Palm Beach, Paris, Beverly Hills, the Far East, Tokyo and Hong Kong.The company developed its first ready-to-wear collections, featuring GG printed shirts or GG buttoned fur-trim coats.

In 1977, its Beverly Hills flagship was revamped with a private Gucci Gallery, where privileged VIPs like Rita Hayworth or Michael Caine could browse for $10,000 bags with detachable gold and diamond chain or platinum fox bed throws.

In 1982 Gucci was made a PLC and the company was passed from Rodolfo Gucci to his son Maurizio Gucci and in 1987 the company was eventually bought over by a Bahrain company called Investcorp. Gucci was relaunched in the early 90′s and in 1994 Tom Ford became it’s creative director. Tom gave the brand a breath of fresh air.

In 2006 Frida Giannini, formerly Creative Director of accessories, is appointed sole Creative Director . Exploring Gucci’s rich heritage and its incomparable craftsmanship capabilities, Giannini has created a unique vision for Gucci that fuses past and present; history and modernity.

Gucci continues to focus on strengthening the values upon which Guccio Gucci built the company, that is why many male and female celebrities continue to don Gucci attire, they know they will look and feel amazing! See our Gucci eye wear range here!

 

]]> http://www.eyeworld.ie/the-rise-of-gucci/feed 0 The Rise of Fendi http://www.eyeworld.ie/the-rise-of-fendi?utm_source=rss&utm_medium=rss&utm_campaign=the-rise-of-fendi http://www.eyeworld.ie/the-rise-of-fendi#comments Mon, 16 Apr 2012 09:00:16 +0000 Louise http://www.eyeworld.ie/?p=882 Fendi was launched in 1925 by Edoardo and Adele Fendi, as a fur and leather shop in Rome. Edoardo and Adele went on to have five daughters Paola, Carla, Anna, Franca and Alda. In 1946 the eldest daughter Paola went to work for her mother and father followed in turn by her sisters.

In 1965 [...]]]> Fendi sunglasses

Fendi sunglasses

Fendi was launched in 1925 by Edoardo and Adele Fendi, as a fur and leather shop in Rome. Edoardo and Adele went on to have five daughters Paola, Carla, Anna, Franca and Alda. In 1946 the eldest daughter Paola went to work for her mother and father followed in turn by her sisters.

In 1965 the Fendi family joined forces with the German designer Karl Lagerfeld and he created the famous inverted FF logo we all know today and the whole concept surrounding the use of fur in the fashion industry is forever changed.

In 1968 the president of the American superstore Bloomingdales discovered Fendi’s leather goods and introduced them to the United States. The Fendi brand spread internationally from there. Today, thanks to continuous research and with an eye constantly to the future, Fendi is still considered the leader in fur fashion design with many celebs sporting there range of accessories including spectacles and sunglasses.

]]> http://www.eyeworld.ie/the-rise-of-fendi/feed 0 The Rise of Dolce and Gabbana http://www.eyeworld.ie/the-rise-of-dolce-and-gabbana?utm_source=rss&utm_medium=rss&utm_campaign=the-rise-of-dolce-and-gabbana http://www.eyeworld.ie/the-rise-of-dolce-and-gabbana#comments Mon, 09 Apr 2012 09:00:18 +0000 Louise http://www.eyeworld.ie/?p=879 Dolce and Gabbana have had some of the most famous clients in the world including Sophia Loren, Madonna, David and Victoria Beckham. Stefano Gabbana was born in Venice Italy and Domencio Dolce was born in a small village in Sicily. Dolce studied fashion design in Sicily and gained experience working in his parents businesses. Gabbana [...]]]> Dolce and Gabbana

Dolce and Gabbana

Dolce and Gabbana have had some of the most famous clients in the world including Sophia Loren, Madonna, David and Victoria Beckham. Stefano Gabbana was born in Venice Italy and Domencio Dolce was born in a small village in Sicily. Dolce studied fashion design in Sicily and gained experience working in his parents businesses. Gabbana studied graphic design and gained some work experience in fashion, as an assistant in an atelier in Milan, where the pair first met in 1980 and as they say the rest is history!

They joined forces and by 1982 the pair started their first fashion consulting studio. In 1985, they showed their first women’s collection in Milan, winning national acclaim and in 1989 they opened their first boutique in Japan of all places! Dolce and Gabbana are known for wanting to make women look “fantastically sexy”. Many of their designs are adapted from the feminist-era, before being glamorised and modernised. They describe their style as “sweet and sharp” and “New Millennium cool”. They were once quoted as saying they are mostly concerned with creating the best, most flattering clothes and sparkling trends. Form their first boutique in Japan Dolce and Gabbana have grown from strength to strength including many ranges including their famous sunglasses and spectacles range!

]]> http://www.eyeworld.ie/the-rise-of-dolce-and-gabbana/feed 0 The Rise of Tom Ford http://www.eyeworld.ie/the-rise-of-tom-ford?utm_source=rss&utm_medium=rss&utm_campaign=the-rise-of-tom-ford http://www.eyeworld.ie/the-rise-of-tom-ford#comments Mon, 02 Apr 2012 09:00:34 +0000 Louise http://www.eyeworld.ie/?p=876

Tom Ford was born in Austin Texas in August 1961 but spent most of his childhood in New Mexico. In his teens he moved to New York and enrolled at NYU studing courses in Art History he later changed his studies to architecture at Parsons School of Design in New York [...]]]>

Tom Ford designer

Tom Ford was born in Austin Texas in August 1961 but spent most of his childhood in New Mexico. In his teens he moved to New York and enrolled at NYU studing courses in Art History he later changed his studies to architecture at Parsons School of Design in New York and Paris, concluding his training at Parsons in New York. In 1990, Tom Ford moved to Milan to join Gucci as the company’s Womenswear Designer. In 1992, he became Design Director and in 1994 he was appointed Creative Director of Gucci. He was responsible for the design of all product lines, from clothing to perfumes, and for the Group’s corporate image, advertising campaigns and store design.

In 2000 the Gucci group acquired Yves Saint Laurent, tom was appointed Creative Director. In July 2002 he was made Vice Chairman of the Management Board of the Gucci Group. In April 2004, Ford resigned from his post at Gucci Group following a buyout by Pinault Printemps Redoute.

In April 2005, Ford announced the creation of the TOM FORD brand. Ford was joined in this venture by former Gucci Group President and Chief Executive Officer Domenico De Sole, who serves as Chairman of the company. In that same year, Ford announced his partnership with Marcolin Group to produce and distribute optical frames and sunglasses, as well as an alliance with Esteé Lauder to create the TOM FORD beauty brand. There are currently 15 private blend and 6 signature fragrances in the TOM FORD beauty collection, as well as a complete cosmetics collection, which launched in Autum 2011. Both the eyewear and beauty collections have been hugely successful and rank in the top 3 brands at speciality stores worldwide.

]]> http://www.eyeworld.ie/the-rise-of-tom-ford/feed 0 Who’s Your Favourite Bespectacled Cartoon Character http://www.eyeworld.ie/whos-your-favourite-bespectacled-cartoon-character?utm_source=rss&utm_medium=rss&utm_campaign=whos-your-favourite-bespectacled-cartoon-character http://www.eyeworld.ie/whos-your-favourite-bespectacled-cartoon-character#comments Mon, 26 Mar 2012 09:00:35 +0000 Louise http://www.eyeworld.ie/?p=848 I don’t know about you but I am a big child. I watch so many kids films and cartoons in general. I want to know who your favourite bespectacled cartoon character is, if I have left any out feel free to add them in! Have fun

]]> I don’t know about you but I am a big child. I watch so many kids films and cartoons in general. I want to know who your favourite bespectacled cartoon character is, if I have left any out feel free to add them in! Have fun :-)

Take Our Poll ]]> http://www.eyeworld.ie/whos-your-favourite-bespectacled-cartoon-character/feed 0 Poll: How Often do you Change your Specs? http://www.eyeworld.ie/poll-how-often-do-you-change-your-specs?utm_source=rss&utm_medium=rss&utm_campaign=poll-how-often-do-you-change-your-specs http://www.eyeworld.ie/poll-how-often-do-you-change-your-specs#comments Mon, 19 Mar 2012 11:00:22 +0000 Louise http://www.eyeworld.ie/?p=843 Everyone differs on how often you should change your specs, but we want to know the truth so tell us your sins!

]]> Vanni 2312

Vanni 2312

Everyone differs on how often you should change your specs, but we want to know the truth so tell us your sins!

Take Our Poll ]]> http://www.eyeworld.ie/poll-how-often-do-you-change-your-specs/feed 0 Google Sunglasses http://www.eyeworld.ie/google-sunglasses?utm_source=rss&utm_medium=rss&utm_campaign=google-sunglasses http://www.eyeworld.ie/google-sunglasses#comments Mon, 12 Mar 2012 10:00:31 +0000 Louise http://www.eyeworld.ie/?p=839 Yes you read that correctly! Google are set to launch their “Google Glasses” this year! Nobody knows for sure what they are going to look like but it has been said that  they are very similar to the Oakley style. The sunglasses are set to be like a smart phone, they will stream information to [...]]]> Tom Ford Sunglasses

Tom Ford Sunglasses

Yes you read that correctly! Google are set to launch their “Google Glasses” this year! Nobody knows for sure what they are going to look like but it has been said that  they are very similar to the Oakley style. The sunglasses are set to be like a smart phone, they will stream information to the wearer’s eyeballs in real time.

The Google glasses are said to be Android based and will include a small screen that will sit a few inches from the users eye. They will also have a 3G or 4G data connection and a number of sensors including motion and GPS. The GPS navigation system in the glasses will work by head tilting to scroll and click, it will be very quick to adapt to your head movements so it will be become indistinguishable to others around you!

Just think of the possibilities that this can bring, you will never get lost again… or will you? We will just have to wait and SEE (pardon the pun :-) )

]]> http://www.eyeworld.ie/google-sunglasses/feed 0 Test Your Own Eyes (kind of) http://www.eyeworld.ie/test-your-own-eyes-kind-of?utm_source=rss&utm_medium=rss&utm_campaign=test-your-own-eyes-kind-of http://www.eyeworld.ie/test-your-own-eyes-kind-of#comments Mon, 05 Mar 2012 10:00:29 +0000 Louise http://www.eyeworld.ie/?p=822 When you are in between your 2 yearly sight test and you feel your eyes aren’t at there best, even with your specs on, then download “The Vision Test” app on your smart phone! This app will evaluate your eyes in a variety of different ways. It’s actually quite accurate, I’ve tried it [...]]]> The Vision Test App

The Vision Test App

When you are in between your 2 yearly sight test and you feel your eyes aren’t at there best, even with your specs on, then download “The Vision Test” app on your smart phone! This app will evaluate your eyes in a variety of different ways. It’s actually quite accurate, I’ve tried it myself! If it turns out that your really do need to go to the opticians and get your eye tested it will let your know and even locate your nearest optician for you to go and get a full sight test!

Eye World

Eye World

So when you have done all that don’t forget to come back here to us and get your new specs! ;-)

 

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